Join the Play of Battle Team – Marketing & Community Specialist

Play of Battle recently launched the first public demo of our modern Grand Strategy/RTS title on October 13th. Above 80 000 players have played the demo and our peak CCU on Steam reached 2 223. While our reveal trailer collected over 200 000 views before the demo launched.

We’re growing our studio and looking for a strategic, proactive Marketing & Community Specialist to lead our marketing and player-facing communication efforts. This is a key role with direct impact on our growth, visibility, and long-term success.

Your Responsibilities:

• Develop and execute the marketing and communication strategy across pre-launch, launch, and post-launch phases.
• Plan and manage campaigns on Steam, social media, influencers, and partnerships.
• Track performance KPIs (wishlists, CTR, engagement, conversions) and optimize campaigns.
• Moderate and grow our Discord server and social media channels (X/Twitter, Instagram, TikTok, Facebook, Reddit, YouTube Community).
• Create and publish posts, patch notes, announcements, devlogs, and short-form content aligned with the studio’s tone and brand.
• Prepare simple 2D graphics for social media (memes, banners, thumbnails, infographics).
• Engage with the community, answer questions, collect feedback, surface issues.
• Brief, produce, and review marketing assets (trailers, key art, store graphics).
• Coordinate PR activities, press outreach, external communication, and influencer collaborations.
• Collaborate with the art and production teams to align campaign beats with development milestones.
• Coordinate merchandise production and communication with suppliers. -Prepare reports, forecasts, and data insights for leadership and investors.

What We’re Looking For:

• 2+ years of experience in marketing or social media – ideally in gamedev, entertainment, or tech.
• Experience running social channels, communities, or multichannel campaigns.
• Understanding of gaming culture and online community dynamics.
• Strong communication and planning skills.
• Data-driven mindset and ability to interpret KPIs.
• Basic graphic design skills (Canva, Photoshop, Figma or similar).
• Ability to manage multiple initiatives simultaneously.

Preferred Qualifications:

• Experience promoting or launching a PC or console game.
• Familiarity with the Steam ecosystem and analytics platforms (Discord insights, social media dashboards).
• Experience moderating or growing large Discord communities.
• Understanding of influencer workflows and paid media.
• Knowledge of analytics tools and dashboards.
• Basic video editing skills are a plus.

Why Join Us?

At Play of Battle, you’ll join a passionate and ambitious team building a modern Grand Strategy/RTS title. You’ll have ownership over how players discover our game, how the community grows, and how the studio communicates with its audience.

Ready to shape the voice and marketing of a new strategy IP?
We’d love to hear from you!
Email us at office@playofbattle.com.

Note: This is an on-site position only. Please do not apply if you are looking for remote or hybrid work.